The NBA Wants to Set Next Season’s TV Schedule, But It’s Waiting On LeBron The National Basketball Association (NBA) is known for its high stakes drama, but one development this offseason has taken it to new heights.
As the league attempts to finalize its 2026 2027 schedule, it's being held hostage by none other than LeBron James.
When LeBron makes a decision about where he'll play next season, the NBA will finally be able to set its TV lineup for the year. This is not just a matter of bureaucratic red tape; it's about ratings and revenue.